Targeting & Analytics

Get the most from your video ad campaigns

At YuMe we ensure your ad is targeted to the right video content, is seen across all digital media platforms and reaches the right audience. YuMe is unique in its ability to provide targeting and tracking no matter where the ad appears – PC, Mobile, TV – whether streamed or downloaded, so you are ensured a monitored and measured experience across all screens.

Targeting & Optimization

YuMe provides real-time targeting, measurement and optimization, ensuring optimal campaign performance. Targeting capabilities include:

Behavioral
Remarketing
Demographic
Geographic – geo-target to all 210 TV DMA's and by zip code
Daypart
Channel
Content
Device type

Unmatched Analytics & Reporting

YuMe provides real-time campaign reporting, including:

Unique users
Impressions delivered
Frequency
% Watched
Time spent
Device type
Click through rate
Share of voice

And, YuMe works seamlessly with DART, Atlas and OAS.

Remarketing

No more wasted impressions. Always deliver the right ad to the right person.
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Behavioral Targeting

Raise your ads relevance and boost your ROI.
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AdMe Live Campaign Window

AdMe is the first desk-top utility that allows advertisers to monitor and optimize video campaigns in real time. Learn more and join our Beta program.