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Video Ad Metrics Report

Our 2011 Video Advertising Metrics Report provides a snapshot of key data and trends for in–stream video advertising across the YuMe Video Ad Network in 2011. The report looks at top category spenders, the most requested audience demographic, and the relative performance of 15–second versus 30–second pre–rolls.

 

 

We hope you’ll find this data useful in understanding the trends currently shaping the in–stream video advertising landscape. If you have a question about video advertising or this report, please email us at metrics@yume.com. We look forward to hearing from you.