YuMe Selected by AlwaysOn as OnMedia Top 100 Winner
On heels of partnership with networks, global web publishers, YuMe is recognized by AlwaysOn judges for game–changing strategies in online video advertising
Redwood City, CA—January 22, 2008—YuMe, the first dedicated advertising network created and optimized for broadband video, today announced that it has been chosen by AlwaysOn as one of the OnMedia 100 Winners. Inclusion in the OnMedia 100 signifies major developments in the creation of marketing tools, services, venues, and advertising, branding, and public relation campaigns. YuMe was specially selected by the AlwaysOn editorial team and other industry experts spanning the globe, based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.
YuMe and the OnMedia 100 Top Private Companies will be honored at the OnMedia conference scheduled to occur on January 28–30, 2008 at The Mandarin Oriental Hotel in New York City. This two–and–a–half day executive event will feature technology CEO’s from Silicon Valley leading presentations and high–level debates with the global advertising and media establishment, about disrupting user behavior and creating new opportunities in the marketing, branding, advertising, and public relations industries.
Fifty of the top CEO’s from the OnMedia 100 will present their market strategies to a panel of industry experts in a “CEO Showcase.”
“The OnMedia 100 winners have excelled in key strategic areas in the advertising, marketing, public relations, and promotion industry,” said Tony Perkins, founder and CEO of AlwaysOn. “We congratulate them for their success in introducing new tools, services, and venues for marketers to have at their fingertips and for use to take their business to the next level in innovation.”
The OnMedia 100 was selected from over hundreds of companies, nominated by a panel of industry experts in the online ad service, technology, community platform, mobile advertising, marketing, and Web analytic sectors from around the world.
YuMe is the only online video advertising network that provides advertisers and publishers the ability to dynamically serve, target and optimize video ads in real-time across all digital media platforms — PC, Mobile, TV — whether streamed or downloaded. YuMe’s leading ad management system supports a suite of interactive ad placements that can be contextually targeted to match any genre of video content, providing a video monetization solution that benefits both publishers and advertisers.
A full list of all the OnMedia 100 winners can be found on the AlwaysOn Web site at http://www.alwayson.goingon.com/
“We are honored to be selected as an OnMedia Top 100 Winner,” said Jayant Kadambi, CEO and co-founder of YuMe. “It is extremely rewarding to be recognized for the video advertising innovations we bring to the marketplace that will transform the monetization and distribution of video content.”
About YuMe
YuMe is the first dedicated broadband video advertising network built exclusively for the new web
video world, providing advertisers and publishers the unprecedented ability to identify, classify
and track content to ensure brand safety, contextual relevance, controlled syndication and
consistent delivery across all digital media platforms – web, downloads, mobile and IPTV. YuMe
is a privately held company headquartered in Redwood City, CA and backed by Khosla Ventures,
Accel Partners, BV Capital and DAG Ventures. Recently, YuMe was awarded the title “Best in
Show Judges’ Choice” at Under the Radar Entertainment & Media 2007 produced by Deal Maker
Media.
For more information, visit www.yume.com.